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Gallery

Note: Some stories are limited due to NDAs.

KeyMe Locksmiths

• My role: Led both research and end-to-end design as the only UX designer on the product team
• I worked on:
  • Kiosk and web portal experiences for our customers, i.e. people who buy our keys or request our locksmith services (B2C)
  • Internal web app tools for our locksmiths and dispatchers (B2B, not visible in portfolio)

Locksmith Service Request

Increased locksmith jobs booked for vehicle key duplication by 400% by streamlining info collection.

Kiosk Responsive web app Forms

SMS Review Solicitation

Increased kiosk review volume on Google by 120% by making it easier for customers to leave reviews.

Kiosk Responsive web app

Operation 36 Golf

• My role:
  • Led both research and end-to-end design as the only UX designer on the product team
  • Sometimes helped develop features or fix bugs/UX issues and collaborated with our graphic designer on print and packaging
• I worked on: Web app and native mobile app experiences for our coaches (B2B and SaaS), students and their parents (B2C), and our sales and support teams

Player Journey Report

Reduced time spent on creating student reports by allowing coaches to automatically generate reports for entire classes.

Web app Print Gamification Report

Starter Kit Redesign

Increased the Starter Kit's marketing and educational value by enhancing the unboxing experience, graphics, and learning materials.

Packaging Print Gamification

Free Coach Account Registration

Generated hundreds of leads for our sales team by allowing coaches to create free accounts in our web app.

Responsive web app Forms

Community Map and Leads Manager

Generated hundreds of student leads for our coaches by allowing students to browse golf facilities and contact coaches.

Responsive web app Forms

Academy Display

Marketed the Operation 36 program to prospective students at golf facilities by showcasing current student activity via a pro shop TV display.

Large-scale display Responsive web app Gamification

More Operation 36 Golf Projects

Streamlined work for coaches and drove student engagement with additional web and mobile app features, including a class registration engine, a facility revenue report, and guided training activities.

Mobile app Responsive web app Gamification Report Forms

NCSU Libraries

• My role: Led design efforts and developed web apps along with another front-end developer, project manager, primary investigators, and digital scholars in the Immersive Scholar research project
• I worked on: Web app experiences for library visitors

Immersive Scholar

Increased awareness of digital scholars' data visualization art by building web apps for large-scale video walls.

Large-scale display Responsive web app

Freelance

• My role: Worked with various clients as a solo visual designer
• I worked on: Logo and brand designs

Assorted Logo Designs

Visualized identities of different organizations by designing logos and simple brand guides for them.

Logo Branding

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